Agro Engineers:- Manufacturer of Right angle wom gearbox, bevel helical gearbox, helical gear boxes, double reduction gear box, shaft mounted speed reducer, planetary gearbox, worm geared motor, inline helical geared motor, hoist and winches, pump jack helical gearbox, other mechanical power transmission equipments
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Gear Rack and Pinion for Industrial and Construction Works, Helical Racks, Spur Racks

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Search Magazine, July 2008 Issue
Interview of Mr. Kuldeep Aggarwal, CEO in SEARCH,
Issue-July-08
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Agro Engineers
(ISO 9001:2000 Enterprise)
E-3, Industrial Estate,
Kota - 324007, INDIA.
Tel:+91-744-2363799. Fax:2360835.
Cell: +91-94141 87835 - Anuj
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Market leader in Gear & Gearboxes

Interview of Director Marketing Mr. Anuj Aggarwal in Technology Trends, March 2006 issue
 

Mr. Anuj Aggarwal director marketing

technology trends


technology trends


media coverage


interview of director marketing for technology trends

Interview Published in the issue

Q) What’s your specialty?
A)
Our commitment to our customers at all cost separates us from our peers. The customer can be definitely sure that he/she will
get quality and quantity as committed on time. Rare deviations are properly and timely communicated. We do not make grand
promises, but, whatever promises we do make, we make sure that we meet them at all costs. Our customers trust our words and
know that our products are definitely to the standards we claim. We do not ever make false claims.
The specialty of Agro Engineers is that Agro Engineers is manufacturer of High Quality Worm Gear Boxes at Cost Effective prices.
Our AGNEE brand Gears and Gear Boxes marketed are well known and accepted among both the Small Scale Industries and
Corporate. They are currently being exported to 14 countries among the world in Europe, USA, Australia and Asia. We are
focused on providing complete Gear services from Design Engineering to Product Development, to complete sales and service of
Wormgear boxes, Rack and pinion, Spur, Helical, Double Helical and worm gears. Significant technical skills and machine
capabilities goes into every gear we manufacture, providing Industries with qualified and reputable source for specifications,
design and manufacture of variety of individual gears and complete gear assemblies. We have state of the art workshop where
most of the mother machinery is imported.
As we are offering range of quality products to meet customers requirement under one roof we are been accepted by market
very fast considering the fact that company has been aggressive in marketing since one year only.
The delivery time for the products is very tight and although we are having large range of products and sizes we are able to meet
the delivery in time at ease all due to proper production planning and technical expertise available.
Regular feedback is solicited from customers about the quality of the product and services of the company. The company has
received ISO 9001:2000 certification for Quality management system from United Registrar of Systems, UK in February, 2003.

Q)  What’s your range of manufacture?
A)
The company is primarily manufacturing and marketing the following items for Industrial Application:
·    Worm Gear Boxes
Center Distances from 40 mm to 400 mm
In Single or Double Stage Reductions
Ratios from 5:1 to 4900:1
·   Worm Shaft
1 Module/ 16 D.P. to 10 Module/3 D.P.
Outer Diameter from 20 mm/0.75" to 250 mm/10"
Face Widths upto 500 mm/19"
In Single or multi starts
Center Distance from 25mm/1" to 500mm/20"
·   Worm Wheel Sets
1 Module/25 D.P. to 20 Module/1.5 D.P.
Outer Diameter from 20 mm/0.75" to 2100mm/80"
Face Widths upto 800 mm/31"
In Single or multi starts
Center Distance from 25mm/1" to 500mm/20"
·   Rack and Pinions
1.0 Module/ 25 D.P. to 20 Module/1.5 D.P.
Face Widths up to 250 mm/9"
Upto 2 meters in length
·   Spur, Helical, Double Helical and Bevel Gears
1.0 Module/25 D.P. to 12 Module/3 D.P.
Outer Diameter from 25 mm/1" to 1250 mm/50"
Face Widths upto 800 mm/31"
·   Chain Sprockets
 In 1/4" Pitch to 5" Pitch, for Simplex, Duplex an Triplex, Quadruple Chains
Outer Diameter from 25mm/1" to 1800mm/71"
As per British and ANSI Standard

Q) What are the unique features of AGNEE worm gear boxes?
A) Extra Heavy Duty strength and ruggedness impart AGNEE Worm Gear Boxes the ability to perform in most testing environment
like Fertilizer, Chemical, Stones and Mineral and other industries. They have proved their Mattel under most adverse conditions. A
case in the point is the mining Industry in Rajasthan. In stone mining AGNEE worm gear boxes are used in wide variety of mining
machines like Stone Slotters in Kota stone mining. Here the ambient temperatures are the extremist possible. In summers, strong
dust storms compound the harsh environmental conditions. Water slurry is strewn everywhere, sometimes contaminating the
lubrication oil. The outdoor nature of mining means that the Gear Box has to withstand all the environmental problems as well the
rough handling. Here, in this environment and working condition, AGNEE worm gear boxes are numero uno choice of mining
machine manufacturers and users. The unique features of AGNEE worm gear boxes is that AGNEE Gear Box have liberal ribbing
for increasing heat dissipation area, streamlined sump for carrying more oil and fan of ample size which is effective in both side of
rotation.
Design Standards
Wherever applicable, British as well as Indian Design standards are used. Worm shafts conform to case-hardening Alloy Steels,
Worm Wheels conform to phosphorous-bronze as per BS 1400, while gear Case conforms to C.I. Grade IS 210. Gear Case is of
streamlined design, rugged in construction, made of close grain Cast Iron. It is completely air tight, dust proof and capable of
being installed in open without any cover. The faces and bores are accurately bored and machined to last precision to ensure
perfect alignment and interchangeability.
Worm Shaft & Worm Wheels
The Worm is made of high tensile nickel chrome alloy steel, duly hardened and ground and is integral with the shaft. It is of large
diameter to carry the torsional as well as the bending loads which may be induced by overhung drives. Bearing journals are
accurately ground. Worm Wheels is made of chill cast phosphorous bronze and tightly fitted wit the C.I Centers. Worm Wheels
teeth are generated on precision hobbing machines & high accuracy hobs.
Bearings
The Worm and Worm Wheels are supported on Extra Heavy Duty Taper roller antifriction bearings of ample margin of safety to
allow adequate journals as well as thrust loads.
Lubrication
Lubrication of Worm and worm wheels is by splash of oil from the sump. Thus, no special care is requires except for the
occasional oil topping of the oil to the required level. An oil filler cum breather plug is provided along with the drain plug and level
plug. Oil seals of appropriate size are provided on all input and output shafts.
Cooling
Air cooling is effected by means of standard propylene or metal fans which direct air over the ribbed surface of the case. The fan
is designed to operate in both the direction of rotation and is so arranged in conjunction with the ribbing of the case to allow
maximum heat dissipation.
Overload rating
All the components of Gear Unit are so designed that they can withstand:
100 % overload for 15 sec.
50 % overload for 1 min.
40 % overload for 15min.
25 % overload for 1 hr.

Q) What are the innovations you have brought about in your design keeping the end user in mind?
A) The AGNEE worm gear boxes are modular and highly adaptable in design. They can be adjusted and changed for individual
requirement right at the installation level with very little help from the manufacturer.
However, sometimes, we do get suggestions from our clients and we incorporate them in our present line of manufacturing to
improve the product’s performance and reliability. A good example is illustrated below:
Case Study:
Problem: In stone sawing machine widely installed in nearly every stone producing center in Rajasthan, AGNEE A-85 worm gear
box, model adaptable with vertical downward output shaft and legs, Center distance 85 mm, ratio 30:1 or 40:1 are extensively
used. These machines are used for slicing of Stone blocks into slabs. They generally perform in 24x7x365 working environment.
Machines are generally run by illiterate and everyday changing workers. Maintenance is therefore minimal. The A-85 worm gear
box is installed on the vertical slide of Stone sawing cutter, connected to the lead screw which moves the saw vertically up or
down.
We noticed abnormally high wear of gears in gear boxes used in this location, not only in AGNEE A-85, but, in similar gear boxes
of any company installed.
Investigation: We conducted a study of nearly 38 worn out gear boxes, 2 AGNEE A-85 and rest all from other manufacturers, both
corporate and unorganized brands.  These were brought to our work shop for repairs by their respective owners during 2 months
of study. We noticed that 34 of them have worn out due to no-oil-running of the gear box. We visited site where these machines
have been installed and running and studied it carefully. We also visited the OEM, M/s. Poddar Industries and saw the installation
of these gear boxes on the location.
We realized that proper installation of the gear box was not done due to some practical problems. No maintenance and inspection
during running meant that if for some reason lubrication oil leaked, it went unnoticed. This resulted in wearing of the bronze gear.
Innovation: We created a sleeve which was mounted on the downward output bearing cover of the gear box. It went inside the
gear blank upto approximately 50% of the face width. When the oil seal failed, the oil level still maintained the 50% of the face of
the gear. Thus, failure of the oil seal didn’t harm the gear box in any way. It kept working as usual.
This drastically reduced the failure of this gear box.

Q) Could you give some idea of your design & development as well as manufacturing setup?
A) We have invested thousands of man hours to develop AGNEE worm gear boxes. All models have been developed in house using
our knowledge and basic engineering skills. Computer Aided designing have been suitably used wherever required. We are proud
of our manufacturing setup. Each and every machine has been carefully selected. Most of the critical machines that affect the
quality directly are imported. The bodies are machined on imported boring machines. Worms are ground on Linder (German)
worm grinder. Worm gears are generated on Vial and Ritschards (Switzerland) Hobbing machine.

Q) Who are your major customers?
A) Apart from many small and medium scale industries engaged in Machinery, Chemicals Manufacturing, O.E.M. ’s  and process
industries, we are getting repeated orders from following Government departments and Large-scale industries from India and
overseas : Pacific Shades Pty Ltd, Christopher Murphy & Company Ltd., Motokov Ltd, Diesel Quads Ltd., Amlwch, Anglesey, Model
Works International Limited, Creden Mechatronic Sdn Bhd, Crown Industrial & Petroleum EST., Broderick Drive Systems Limited,
Ispat Damodar, Eicher Demm Limited, Birla White Cement Limited, Nuclear Power Corporation, Anushakti, Mekater Engineering
And Equipments Private Limited, Rajasthan State Electricity Board, etc. The names shown on list are selected few of the
Customers. Customers are dealt directly by our dealers in there respective regions. We have country wide Dealer network to
provide technical solutions and after sales service to the customer problem.

Q) Is export a thrust area for you? If so, which are the markets you cater to?
A)
The company is regularly exporting to more than 14 countries of the world since 1999 – USA, UK, Ireland, Germany, France,
Italy, Australia, Malaysia, United Arab Emirates, Nepal, Bhutan etc. More enquiries are coming from other countries. Repeat
orders from present customers have emboldened our spirits.
Our web site www.agroengineers.com is our major tool for export. It comes on top for most of the terms like worm gear boxes.
In last 2 years, International market has started  recognizing India as a major destination for high quality technical products like
gears. We have been working actively to meeting their needs and expectations. We have recently been selected by Center for the
promotion of exports from developing countries (Govt. of Netherlands) , Netherlands for marketing assistance in Europe. We are
currently implementing long terms plans to promote AGNEE brand and appoint Dealers and stockists in Europe.

Q) What are the challenges you face today?
A)
Our company is financially comfortable, our work team highly motivated, our suppliers trust us and our customers have high
regards for us. In last few years, International community has started recognizing India as preferred supplier for sourcing good
quality high technology products at competitive prices. Expectations from Indian Industrial customers have also increased. Our
only challenge is to live up the expectations of the world and deliver highest quality products and services at most competitive
prices. Any slip up in this area means immediate loss of confidence from the customer. In highly competitive environment that
exists today, this may mean immediate losses. However, meeting this will raise our esteem as well the status of the nation in the
world, which India deserves. Fortunately, we have been able to meet the expectations of our customers by continuously
upgrading ourself.

Q) What are your major strengths?
A)
The trust our customers place on us remains our single most major strength. Nearly all our customers are repeat customers.
Customer referrals form the bulk of our growth. We derive our strength to continuously invest in our capacities from them.
Many of our customers are decades old. We are proud of the fact that our first customer since inception M/s. Shriram Rayons Ltd
(DCM) Kota is still our customer – a patronage that has spanned to over 3 decades, our first export customer is still our customer
– nearly 7 years old relation. Their feedback helped us improve ourself over the years, everyday. Their encouragement and
referrals over the years have helped us grow from a small time workshop engaged in maintenance job works to an enterprise
engaged in manufacturing and exports. We are today recognized as manufacturers of reliable quality gears and gear boxes in
India and abroad.
More recent development has been addition of new dealers. They are forming the backbone of our current growth. We have an
impressive team of hard working, knowledgeable dealers who are connecting directly to OEM’s and end users in Geographically
widespread India. India being the seventh largest country in the world, wide is really W I D E. Their trust and co-operation
remains major fuel of growth today. We appreciate the pre and after sales support at local level which they provide to customers.
They provide us with valuable feedback which helps us in improving ourself and make us ready to face any challenge that may
arise. We have a very strong dealer policy and prefer working through them, co-operating with them and strengthening them in
achieving the mutually beneficial goals.
This has happened because we have been able to meet their current demands, at the same time continuously improving our
offerings in term of quality and prices. Our strong and dedicated team made this enormous feet possible. Over the years we have
enjoyed good relations with our hard working workforce, which goes beyond the call of duty to meet the deadlines, day after day,
year after year everyday. Most of our workers are experts in their area of operations and respected for their expertise and
efficiency by their peers in our factories. Our worker turnover ratio is nearly NIL. Many are working with us for years, some have
successfully completed their stint and peacefully retired. The company believes in equality. Every employee is considered and
treated equally, right from the peon to the Director of the company.
The company strongly believes in the Team work, with all the participants of the business starting from suppliers, workers and
staff and the dealers.
We have enjoyed unbroken confidence from our suppliers through many a tough times. Our oldest supplier of steel still remains
our most preferred supplier. The suppliers are recognized for their contribution in the price and quality competitiveness of the
enterprise. We work with them closely, provide them feedback and help them improve their supplies. This has ensured us
suppliers who are now more than just suppliers, some suppliers are have now completed more than three decade of successful
supplies and are more of family friends than suppliers.

Q) What are your expansion/growth plans?
A)
For future international market expansion, as the company has some of the successfully completed international assignments and
repeated orders from the same clients under its belt for the supply of gears and gear boxes, company is confident of marketing
its product range and entering in new overseas market with detailed study of competitors present, product quality required,
adoption of latest techniques, technology and proper follow ups. Company is planning to do the same in the European market with
the valuable assistance from the Government of Netherlands.
Our export marketing objective is to enter the industrial segment for gears and worm gear boxes in Italy and UK in the year 2006
- 2007, and generate a first year sales of at least Euro 40,000 growing by 25% each year thereafter. During the same time we
would market our products in the following countries: Belgium, Finland, France, Germany, Austria and Netherlands.

Q) How do you visualize the future of Agro Engineers?
A)
In the near future we aim to be the market leaders in the field of Gears and gear boxes for industrial applications in India and
among the top global players.
Agro Engineers has always focused on technical expertise. Recently, the enterprise has invested in marketing. We realize that
market today and in near future will require best quality product at the most competitive prices. The competition will continue to
increase. Fortunately, Agro Engineers has the advantage of strong manufacturing infrastructure, excellent rapport with the
suppliers, dealers, customers and the team workers. We will continue to use these advantages to offer customers better quality
products at the most competitive prices. Our experience has shown that customers refer us to other customers. We strongly
believe that if we continue to do our job well, our customers will keep on helping us reach the market leadership in Gear Box
Industry.
Second most interesting phenomenon we are witnessing today is the interest of International buyers in the services and products
Agro Engineers. While this is certainly a good news, the expectations from global buyers is something of a challenge we will have
to meet. We are investing heavily to meet their technical expectations. We have been consistently meeting their requirements.
The general price competitiveness of India coupled with hard word and dedication of our team will help us attain global ambitions.
 
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Products
Right Angle Gearboxes | Worm Gear Box | Industrial Gear Boxes | Helical Gear Box | Custom Gear Box | Worm Shaft and Worm Gears drives | Rack and Pinion Gears | Bevel Gears | Spur Gears | Helical Gears | Double Helical Gears | Hydro Mechanical Equipments | Helical and Bevel Helical Gear Box | Roller Chain Sprockets
Shaft Mounted Speed ReducerBevel Helical GearboxesInline Helical Geared MotorInternal Gears | Double Reduction Worm Gearboxes | Planetary Gearboxes

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